Designers & Builders

Drew Lang, Lang Architecture

In this episode of Designers and Builders, host Alyssa Olson sits down with Drew Lang of Lang Architecture, architect and founder of Brick and Wonder, to explore how taking agency over your career, generating your own projects, and fostering genuine collaboration can transform your path in architecture and design.
Drew's journey into architecture didn't follow the traditional route. Starting with a liberal arts education, he learned early on that waiting for opportunities wasn't enough. Instead, he embraced the power of creating his own work, building meaningful relationships, and giving value without expecting anything in return. This mindset led him from New Orleans to New York and eventually to founding Brick and Wonder, a global community of nearly 400 architects, designers, builders, and craftspeople who believe in the power of collaboration over competition.
Throughout the conversation, Drew and Alyssa dive into the evolution of the Brick and Wonder community, the lessons learned from developing Hudson Woods, and how his architectural practice blends the built environment with nature and landscape. Drew shares candid insights on overcoming the scarcity mindset that plagues many creatives, the importance of extending yourself to others in your industry, and why generating your own projects is one of the most powerful tools for business growth and creative fulfillment.
Whether you're a builder, designer, or entrepreneur looking to expand your network and elevate your craft, this episode offers actionable wisdom on building community, embracing collaboration, and creating work that reflects your values. Drew's approach to sustainable relationships and thoughtful craftsmanship will inspire you to rethink how you show up in your professional world.
Key takeaways include:
Why generating your own projects gives you agency and creative controlHow building genuine relationships leads to long-term business growth and opportunitiesThe power of a giving mindset in fostering meaningful professional collaborationLessons from developing Hudson Woods and integrating architecture with landscapeHow the Brick and Wonder community is redefining success in the design industryThe future evolution of the podcast to include voices beyond the built environment
In this episode:
00:00 Introduction to Drew Lang
00:40 Drew's Journey into Architecture
05:36 Transitioning from New Orleans to New York
08:53 Hudson Woods: A Development Project
14:43 Building the Brick and Wonder Community
23:39 Redefining Collaboration in Architecture
32:59 The Importance of Generating Your Own Projects
37:46 Future Directions for the Podcast and Community
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction: covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale 
buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://substack.com/@designersandbuilders
You can connect with Drew at:
Website: langarchitecture.com
LinkedIn: Lang Architecture
Instagram: @langarchitecture

Roberto J. Rovira

In this episode of the Designers and Builders Podcast, host Alyssa Olson sits down with Roberto J. Rovira, a remarkable professional whose career spans mechanical engineering, U.S. Navy service, and landscape architecture. Roberto's unconventional path from serving as a naval officer to becoming a leading voice in landscape design reveals how diverse experiences shape creative vision and innovative thinking.
Roberto shares the story behind one of his most celebrated projects, the Sky Lounge in Miami at Florida International University, a stunning fusion of art and engineering that demonstrates how thoughtful design can transform spaces and communities. His approach to landscape architecture goes beyond aesthetics. It's about observation, collaboration, and creating environments that bring people together while respecting the natural world.
Throughout the conversation, Roberto and Alyssa explore how his military background instilled discipline and precision that now informs his creative work, the role of travel in expanding a designer's perspective, and why he believes in the concept of "tabula rasa," approaching each project with fresh eyes and openness to discovery. Roberto also discusses his passion for teaching, mentoring the next generation of designers, and his innovative use of materials that push the boundaries of what's possible in landscape architecture.
Chapters:
00:01 Introduction and Background
00:30 From Engineering to Architecture
02:20 Naval Service and Design Philosophy
04:12 The Sky Lounge Project
07:24 Travel and Design Perspective
09:21 Teaching and Community Impact
12:26 Creative Processes and Observations
21:59 Innovative Projects and Materials
32:38 Design Education and Community
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction: covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale 
buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://substack.com/@designersandbuilders
You can connect with Roberto at:
http://www.robertorovira.com/
https://www.linkedin.com/in/robertorovira/

Jake Weber, Giulietti Schouten Weber Architects

In this episode of the Designers and Builders Podcast, host Alyssa Olson sits down with Jake Weber of Giulietti Schouten Weber Architects to explore how thoughtful architecture can transform ordinary experiences into extraordinary ones.
Jake believes that architecture isn't reserved for the privileged few. It's something everyone encounters daily, yet so much of our built environment lacks the careful consideration it deserves. From volume-built homes to custom designs, Jake shares his vision for making quality architectural design accessible to the masses. He dives into the challenges of working with volume builders who rarely involve architects, the importance of sustainability and timeless materials in modern craftsmanship, and how his client-centric philosophy puts people at the heart of every project.
Throughout the conversation, Jake and Alyssa discuss designing across diverse environments, the role of AI and innovation in shaping the future of architecture, and practical ways architects can prototype better homes for everyday living. Whether you're a woodworker, builder, designer, or entrepreneur looking to elevate your craft, this episode offers valuable insights on business growth, sustainable design practices, and the power of community-driven craftsmanship.
Key takeaways include:
How thoughtful architecture enhances daily life and creates better living spacesWhy making design accessible to everyone matters for the future of our communitiesPractical approaches to prototyping homes and working with volume buildersThe intersection of sustainability, timeless materials, and client-focused designInspiration and advice for anyone looking to make a meaningful impact through their work
Chapters:
00:00:00 Introduction and Jake's Background
00:00:12 Influence of Family and Early Experiences
00:01:11 Client-Centric Design Philosophy
00:03:54 Sustainability and Timeless Materials
00:11:35 Designing in Diverse Environments
00:15:39 AI and Innovation in Architecture
00:36:10 Inspiration and Advice for Aspiring Architects
If you're passionate about woodworking, craftsmanship, and building businesses that prioritize quality and intention, this conversation will leave you inspired to think differently about the spaces you create. Tune in now and discover how design can be a force for good in everyday life. Don't forget to subscribe for more conversations with makers, builders, and visionaries shaping the future of craftsmanship.
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction: covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale 
buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://substack.com/@designersandbuilders
You can connect with Jake at:
https://www.gswarchitects.net/
https://www.linkedin.com/in/jakemweber

Timothy Roman, Imperial Kitchen & Bath

What does it take to build a thriving design and construction business from the ground up, especially when you arrive in a new country with nothing but determination?
In this episode of Designers and Builders, host Alyssa Olson sits down with Timothy Roman, founder of Imperial Kitchen & Bath, to uncover the remarkable journey behind his success.
Timothy opens up about immigrating to the United States from the former Soviet Union at just 12 years old, and how that experience shaped his relentless work ethic and appreciation for opportunity. From his passion for interior architecture to building a multifaceted business spanning high-end renovations, construction, and real estate investment, his story is a masterclass in entrepreneurship and resilience.
You'll hear how he navigated the pandemic by retaining his entire team while optimizing operations, his insights on the power of focus and continuous learning, and why comparing yourself only to your past self is key to sustainable growth. Timothy also shares his vision for wellness and experiential hospitality ventures while building a lasting legacy for his family.
Whether you're a craftsman, designer, builder, or entrepreneur, this conversation is packed with actionable wisdom on business growth, maintaining a growth mindset, and staying true to your values in a competitive industry.
Tune in to be inspired and discover what's possible when dedication meets opportunity. Follow Designers and Builders for more conversations with the makers and entrepreneurs shaping the world of craftsmanship and design.
Chapters
00:00 Timothy Roman's Journey: From Immigrant to Entrepreneur
10:28 Navigating Challenges: Lessons from the Pandemic
12:57 The Evolution of a Business: From Renovation to Real Estate
18:19 Growth Mindset: Balancing Speed and Reflection
24:16 Building a Legacy: The American Dream and Family Values
29:24 Future Aspirations: Wellness and Experiential Hospitality
34:01 Advice for Aspiring Entrepreneurs: Focus, Dedication, and Learning
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction: covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale
buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at:
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://substack.com/@designersandbuilders
You can connect with Timothy at:
https://kbimperial.com/
https://www.instagram.com/imperialcabinetry/
https://www.facebook.com/imperialcabinetryus/

Michael DeGregorio, Hood Design Studio

In this episode of the Designers and Builders Podcast, host Alyssa Olson speaks with Michael DeGregorio, a principal at Hood Design Studio, about the art and practice of transformative landscape architecture. Michael shares Hood's distinctive design philosophy—creating site-specific, narrative-driven solutions rather than formulaic designs—and discusses how client trust enables creative risk-taking and innovation in public spaces.
The conversation explores the integration of art into landscape projects, the concept of "intrapreneurship" within design firms, and the importance of maintaining focus in an age of distraction. Michael concludes with valuable advice for emerging designers: embrace patience, prioritize quality over quantity, and have the courage to specialize. This episode offers essential insights for design professionals, students, and anyone curious about how meaningful public spaces come to life.
Key Topics Covered
Michael DeGregorio's career path and his decision to return to Philadelphia to join Hood Design StudioHood's design philosophy: Creating unique, research-driven, site-specific solutions rather than cookie-cutter designsThe importance of client relationships: How trust enables innovation and creative risk-taking in landscape architectureStrategies for pushing creative boundaries: Using narrative, research, and evidence to gain client buy-in for bold ideasArt integration in landscape projects: How Hood incorporates artistic elements to create meaningful, memorable public spacesCurrent and upcoming projects: A diverse portfolio including work in multiple cities and community-focused initiativesIntrapreneurship in design: How designers can contribute to firm growth and strategic direction beyond traditional rolesFocus and deep work: Maintaining concentration and producing quality design in an age of digital distractionSpecialization vs. generalization: The value of developing expertise while maintaining a broad skill setCareer advice for aspiring designers: Emphasizing patience, quality craftsmanship, and long-term thinking over quick wins
Timestamps
00:00 – Introduction to Michael DeGregorio
02:02 – Michael's journey in landscape architecture
05:37 – Design process at Hood Design Studio
11:24 – Client trust and project management
13:17 – Pushing the envelope in design
19:21 – Art and landscape architecture
24:17 – Current and future projects
29:55 – Intrapreneurship in design
34:13 – Focus and deep work
44:38 – Advice for future designers
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction — covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale — buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://designersandbuilders.co/
You can connect with Michael at:
https://www.hooddesignstudio.com/
https://www.linkedin.com/in/michael-degregorio/

Steve & Alyssa: Public Build IV

In this conversation, Steve Larosiliere and Alyssa Olson discuss their current goals, business opportunities in design, and the challenges of navigating personal and professional chaos. They reflect on the importance of focus, meditation, and the unexpected connections that can lead to significant life changes. The discussion also touches on sustainable building materials and potential collaborations in the future.
Takeaways
Alyssa is excited about future opportunities after her job endsSteve is exploring new business models in designDropping interest rates signal a good time for home investmentsMeditation helps regulate emotions during chaotic timesThe noise-to-signal ratio in life affects focus and clarityUnexpected life changes can lead to new directionsCollaboration can enhance business opportunitiesSustainable materials are a growing area of interestNetworking with past connections can open new doorsLife is about adding value through relationships and experiences
Chapters
00:00 Setting Goals and Future Plans02:48 Exploring Business Opportunities in Design05:31 Navigating Chaos and Personal Growth07:50 Life Changes and Unexpected Connections13:12 Sustainable Building Materials and Future Collaborations
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction — covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale — buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://designersandbuilders.co/

Steve & Alyssa, Build in Public III

In this conversation, Steve Larosiliere and Alyssa Olson discuss various themes surrounding networking, collaboration, personal growth, and the transition to freelance work.
They explore the importance of social media engagement, the challenges of career changes, and the potential of podcasting as a platform for connection and visibility.
The conversation emphasizes the need for action, commitment to goals, and overcoming fears related to self-promotion and visibility in the professional world.
Key Takeaways
Social media engagement can lead to personal growth and career advancement.Transitioning to freelance work requires strategic planning and outreach.Podcasting can serve as a powerful platform for professional connections.Overcoming fear of visibility is crucial for personal and professional growth.Setting clear goals and deadlines can drive action and commitment.
Chapters
00:00 - Networking and Collaboration Opportunities02:56 - Personal Growth and Social Media Engagement05:52 - Transitioning Careers and Freelance Work08:43 - Building a Sustainable Business11:44 - Podcasting as a Platform for Connection14:24 - Overcoming Fear and Embracing Visibility17:10 - Taking Action and Committing to Goals20:05 - Final Thoughts and Future Plans
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction — covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale — buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://designersandbuilders.co/

Joshua Seyfried, Studio Seyfried

In this episode of Designers and Builders Podcast, host Alyssa Olson speaks with Joshua Seyfried, a landscape architect and founder of Studio Seyfried. 
They discuss Joshua's journey from growing up on a farm in Michigan to navigating the complexities of landscape architecture and urban design. Joshua shares insights on the challenges of starting a new business, the importance of building relationships in a new market, and the emotional toll of entrepreneurship. 
He emphasizes the need for curiosity and adaptability in the field, as well as the significance of understanding local context when translating extensive experience to a new environment. 
The conversation highlights the unique aspects of landscape architecture and the ongoing journey of professional growth.
Takeaways
Starting a new firm during a market downturn presents unique challenges and requires emotional resilience.Networking and building relationships are crucial for business development, especially when entering new markets.Curiosity drives success and innovation in landscape architecture and career advancement.Understanding local context is vital for translating experience to new markets and environments.The transition between related fields (like architecture to landscape architecture) can be 
Chapters 
00:00 Introduction to Landscape Architecture and Personal Journey 
05:57 The Evolution of Landscape Architecture 
11:41 Navigating Career Challenges and Opportunities 
17:33 Starting a New Venture: Studio Seyfried 
23:43 Building Relationships and Business Development 
29:26 Navigating Development Challenges in the Pacific Northwest 
31:32 The Long Road to Business Success 
33:44 Understanding the Reality of Business Failures 
36:39 The Importance of Financial Backing 
38:05 Building Relationships for Business Growth 
39:38 Emotional Toll of Running a Business 
41:57 Managing Expectations and Emotions 
45:11 The Role of Curiosity in Career Development 
50:04 Translating Experience to New Markets 
53:32 The Complexity of Urban Design and Business Acumen
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction — covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale — buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://designersandbuilders.co/
You can connect with Joshua at:
https://www.studioseyfried.com/about

Chelsea Kasch, Chelsea K Designs

In this episode of the Designers and Builders Podcast, host Steve Larosiliere interviews Chelsea Kasch, founder of Chelsea K Designs. 
Chelsea shares her journey in the interior design industry, emphasizing the importance of communication between builders and homeowners. 
She discusses her unique approach to design, which involves being actively involved in the construction process and building strong relationships with clients and trades. 
Chelsea also highlights the growth of her business, the role of technology in design, and her vision for the future, including exciting new projects and a focus on mountain modern design in Utah.
Takeaways:
Chelsea Kasch founded Chelsea K Designs to bridge communication gaps between builders and homeowners.Effective communication is crucial for successful project execution in interior design.Building strong relationships with builders and trades leads to seamless project execution.Chelsea emphasizes the importance of being involved in the construction process as a designer.Technology, including tools like SketchUp and Google Slides, plays a significant role in her design process.
Chapters 
00:00 Introduction to Chelsea Kasch and Her Design Philosophy 
02:46 The Importance of Communication in Design 
05:50 Building Relationships with Builders and Clients 
08:43 The Client Experience: From Concept to Completion 
11:59 Chelsea's Design Process and Project Management 
14:51 Growth and Evolution of Chelsea K Designs 
17:43 Design Trends and Client Preferences 
20:44 The Role of Technology in Design 
23:47 Future Goals and Upcoming Projects
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction — covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale — buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://designersandbuilders.co/
You can connect with Chelsea at: 
https://www.chelseakdesigns.com/
https://www.instagram.com/chelseakdesigns/

Rasheeda Gray, Gray Space Interiors

In this conversation, Steve Larosiliere interviews Rasheeda Gray, an accomplished interior designer and CEO of Gray Space Interiors.
They discuss Rasheeda's journey from marketing to interior design, her unique design style, the importance of client relationships, and the impact of technology on the industry.
Rasheeda shares her experiences with television and representation in design, her aspirations for business growth, and the challenges of hiring and team expansion.
The conversation concludes with a focus on long-term vision and legacy in the design field.
Top 5 Takeaways
She transitioned from marketing to interior design to connect passion with purpose.Her first major client was an NFL player, marking a significant milestone.Rasheeda aims for Gray Space to become a household name.Good design is timeless and will always be in demand.Hiring the right people is a constant challenge for her business.
Chapters 
00:00 Creating Intentional Media Spaces 
01:50 Rasheeda Gray's Journey to Interior Design 
05:49 Developing a Unique Design Style 
09:38 Navigating Client Relationships and Communication 
13:40 The Role of Family in Business 
17:39 Television and Representation in Design 
21:27 The Future of Interior Design and Technology 
25:25 Expanding the Brand and Future Aspirations 
27:06 Celebrating Success in Charity Events 
28:31 The Role of AI in Design 
29:52 Navigating Growth and Team Expansion 
31:08 Strategizing for Market Expansion 
33:10 The Future of Design and Legacy 
35:23 Exploring New Opportunities in Maryland 
37:54 Testing New Markets with Low Risk 
39:35 Building Connections for Business Development
The Designers and Builders Podcast shares stories from industry leaders transforming the world of design and construction — covering behind-the-scenes insights, real-world strategies, and the trends shaping the future of the industry.
Empowering design/build professionals to grow and scale — buildergrowth.io shares the tools, strategies, and insights you need to take your business to the next level.
Connect with us at: 
Instagram: https://www.instagram.com/designersandbuilders/
Join our newsletter: https://designersandbuilders.co/
You can connect with Rasheeda at:
https://grayspaceinteriors.com/
https://www.instagram.com/grayspaceinteriors/
https://www.facebook.com/grayspaceinteriordesign